Back to agenda Tendencias The bold reinterpretation of authentic, quality, soulful urban food Tue 16 Sep | 11:20 - 11:45 Premium VIP Pass With a groundbreaking approach and great sensitivity to product and diner experience, the Alam brothers have become key figures in casual gastronomy. They are the creators behind diverse concepts such as Achaar, Antonia’s Burger, Fish&Chips Shop, Bien Kebab, Fifty-Fifty, or FishBar, among others—each with its own identity but united by a common vision: to reinterpret urban food with quality, authenticity, and soul. Speakers Usman Alam Ibrahim Fazal Director and co-owner Alam Group Majid Alam Ibrahim Fazal Director and co-owner Alam Group Bilal Massod Khan Director and co-owner Alam Group Moderators Miguel Balcells Independent Commercial Director