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The new business platform for the retail, horeca and mass distribution industry.

Auténtica Premium Food
Last Edition 2025

EXHIBIT

All the innovation in the retail, horeca and mass distribution industry. Join the innovation showcase!

Exhibit 2026
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EXHIBIT

A space for transferring the value of the products and their essence. September 14-15, 2026: 10am to 7pm

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Discover Seville
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EXHIBIT

The most relevant meeting of executives from the distribution, retail, Horeca and gastronomy sectors of the food industry.

Agenda 2025
Speakers 2025
Auténtica Congress
Distribution & Retail Forum
Culinary Fest
Horeca Forum
Supply Chain Summit
Gastromarketing Forum

EXHIBIT

Networking, knowledge and inspiration at the highest level.

Chefs Retreat
Hosted Program

EXHIBIT

Auténtica Excellence Awards 2025

Auténtica Excellence Awards 2025
Auténtica Excellence Awards 2024
Auténtica Excellence Awards 2023

EXHIBIT

Perfect stategy to expand your influence in your sector.

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EXHIBIT

Here you will find the press releases we launched as well as graphic material.

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14-15 SEPT 2026
FIBES SEVILLA

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Auténtica 2026
The new business platform for the retail, horeca and mass distribution industry.
- Auténtica Premium Food
- Last Edition 2025
Exhibit
All the innovation in the retail, horeca and mass distribution industry. Join the innovation showcase!
Visit
A space for transferring the value of the products and their essence. September 14-15, 2026: 10am to 7pm
- Discover Seville
- Download App!
Congress
The most relevant meeting of executives from the distribution, retail, Horeca and gastronomy sectors of the food industry.
Activities
Networking, knowledge and inspiration at the highest level.
- Chefs Retreat
- Hosted Program
Awards
Auténtica Excellence Awards 2025
Partners
Perfect stategy to expand your influence in your sector.
Media
Here you will find the press releases we launched as well as graphic material.

Search for:

14-15 SEPT 2026
FIBES SEVILLA

Auténtica 2026
The new business platform for the retail, horeca and mass distribution industry.
- Auténtica Premium Food
- Last Edition 2025
Exhibit
All the innovation in the retail, horeca and mass distribution industry. Join the innovation showcase!
Visit
A space for transferring the value of the products and their essence. September 14-15, 2026: 10am to 7pm
- Discover Seville
- Download App!
Congress
The most relevant meeting of executives from the distribution, retail, Horeca and gastronomy sectors of the food industry.
Activities
Networking, knowledge and inspiration at the highest level.
- Chefs Retreat
- Hosted Program
Awards
Auténtica Excellence Awards 2025
Partners
Perfect stategy to expand your influence in your sector.
Media
Here you will find the press releases we launched as well as graphic material.

Search for:

Agenda 2025

14-15 SEPT 2026 | FIBES SEVILLA

All days Mon 15 Sep Tue 16 Sep

Mon 15

10:30 - 10:45

Tendencias

McKinsey Report: ‘The State of Grocery Retail’

Mon 15

10:30 - 11:00

Customer ExperienceMarketing

What is hyper-personalization? Designing unrepeatable moments

Mon 15

11:00 - 11:30

Customer ExperienceMarketing

5th Retail Barometer 2024 – 2025: The era of hyper-personalization

Mon 15

11:30 - 12:00

Customer ExperienceMarketing

Optimize your delivery in 30 minutes

Mon 15

12:00 - 12:30

Customer ExperienceMarketing

Psychogastronomy: when personalization awakens emotions

Mon 15

12:10 - 12:40

Tendencias

Face to Face with the Authentic: Dani García

Co-organized by:

Mon 15

12:30 - 13:00

Customer ExperienceMarketing

Hyper-personalization of the dining room: data that transform the art of service

Mon 15

13:00 - 13:30

Customer ExperienceMarketing

Liquid brands: adapting without diluting or losing identity

Mon 15

13:15 - 14:00

Customer ExperienceManagement

Face to face with the authentic: José Elías, entrepreneur and president of La Sirena

Co-organized by:

Tue 16

10:30 - 10:50

Tendencias

Future à la carte: key trends in food and beverages

Tue 16

10:35 - 10:55

Tendencias

The evolution of the foodservice consumer

Co-organized by:

Tue 16

11:15 - 12:00

Customer ExperienceTendencias

The art of the stroke, the gift of fire

Co-organized by:

Tue 16

11:20 - 11:45

Tendencias

The bold reinterpretation of authentic, quality, soulful urban food

Co-organized by:

Tue 16

11:45 - 12:15

Customer ExperienceTendencias

Keys to attract and retain customers every day

Co-organized by:

Tue 16

11:50 - 12:30

Customer ExperienceTendencias

Connecting with the customer: new consumer trends

Co-organized by:

Tue 16

12:40 - 13:10

Customer ExperienceMarketing

When you travel for what you eat: the transformative power of gastronomy

Co-organized by:

Tue 16

13:10 - 13:35

Customer ExperienceIA & Digitalization

How to sell more and increase delivery profitability

Co-organized by:

Tue 16

13:30 - 14:00

ManagementSustainability

Green on the outside and inside

Tue 16

13:35 - 14:00

Tendencias

Trends and anti-trends: What drives (and what holds back) the sector

Co-organized by:

Tue 16

15:30 - 16:15

Customer ExperienceProduct

Teppanyaki, conscious gastronomy etched in fire

Co-organized by:

Tue 16

16:15 - 16:45

Tendencias

HORECA 2030 – Future Scenarios

Tue 16

16:45 - 17:15

ProductSustainability

Sustainability without filters, from discourse to action

Tue 16

17:00 - 17:45

Customer ExperienceMarketing

AQústico: cooking, rhythm, and soul with family

Co-organized by:

Tue 16

17:10 - 17:45

ManagementTendencias

Are we facing a retail revival or its obsolescence?

Tue 16

17:15 - 17:45

ProductTendencias

Innovation and convenience: 4th and 5th range without fear

Tue 16

17:45 - 18:30

Customer ExperienceProduct

Polished but informal cooking: good lively fun

Co-organized by:

Tue 16

17:45 - 18:30

ProductSustainability

Meaningful catering: sustainability, partnerships and profitability from the source to the plate

Co-organized by:

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