15-16 SEPT 2025 | FIBES SEVILLA

Automation of new product registration: efficiency and precision for the agri-food sector

Mon 15 Sep | 17:45 - 18:30

In this roundtable, we will discuss how automating product registration can transform a traditionally manual and error-prone process into a lever of efficiency, compliance, and data quality. Through real cases, we will show the direct impact on operational agility, collaboration with suppliers, and market responsiveness. This digital transformation is a replicable and strategic bet to boost competitiveness and sustainability in the agri-food sector.

Speakers
Pablo Sierra Rodríguez

Pablo Sierra Rodríguez

Product Development Director

PFSGrupo

Ángela Trelles Álvarez

Ángela Trelles Álvarez

Head of Strategy and Commercial Management

Supermercados Mas y Mas

Moderators
Gonzalo Illesca Seguel

Gonzalo Illesca Seguel

Founder

HFS Consulting